June 2025

Court Luxe

Lacoste, JD Sports

Date

June 2025

Timeline

1 Month

Clients

Lacoste, JD Sports

Industries

Fashion, Sport

One graphic system, two fashion giants.

Court Luxe is a campaign graphic system built for Lacoste's Court Luxe Collection with JD Sports, designed across out-of-home, social and web. Office of Joe Diver worked on the campaign in collaboration with Nynex Studio.

Agency: Studio Nynex
Creative Direction: Michael O'Donnell, Jake Jacobs

Services

Delivered

Campaign
Digital

Keeping the graphic system as clean as the product.

An adaptable grid system was designed to flex across different mediums, holding its shape whether it landed on a billboard, a feed, or a web page.

Rooted in British street style.

Previous project
Identity, Campaign
#Fashion #Sport
2025.06.10
Brand Evolution
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Alma de Ace
Expanding an identity built around 90s roots and football heritage.

An ongoing partnership, expanding an identity built around 90s roots and football heritage. Alma de Ace is a leading designer and manufacturer of premium sporting goods, born and raised in London. Office of Joe Diver has worked with the brand on an ongoing basis, developing its identity, launching events, and building out its digital presence.
Next project
Identity, Campaign, Digital
#Creative
2024.12.19
Cultural Vanguards
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Epidemic Sound
Celebrating four visionaries, in an immersive exhibition in the heart of London.

Culture Vanguards launched at Outernet London on October 29th, 2024, an immersive exhibition by Epidemic Sound and Take More Photos celebrating four visionaries who've shaped UK creative culture: Samuel Ross MBE, Bianca Saunders, Rapman, and Ronan McKenzie. Staged inside Outernet's Now Building, one of the most advanced screen spaces in the world, the exhibition brought each of their stories to life through sound, video and photography. Office of Joe Diver led the visual system behind the experience, shaping how imagery, video, typography and colour worked together across the space.

Agency: Take More Photos
Exec Producer: Hassan Gazili
Producer: Dijian Eccles
Creative Direction: Derrick Odafi, Nathan Burland
Project Lead: Efosa Idubor-Williams